Jonathan Osorio

Jonathan Osorio
Jonathan is director and founder of OnFocux an inbound marketing and web design agency. He is responsible for helping clients to generate leads every month and for teaching businesses how to build effective online marketing strategies.

Author's Posts

What is a Thank You Page? - Inbound Marketing Terms in 150 Words - Featured Image

What is a Thank You Page? - Inbound Marketing Terms in 150 Words

Inbound Marketing, Inbound Marketing Dictionary
A thank you page is presented after a lead submits a form on a landing page. A thank you page, as implied, thanks your new lead for their interest in your offer and delivers to your lead the content t...
What  is a Landing Page? - Inbound marketing Terms in 150 words - Featured Image

What  is a Landing Page? - Inbound marketing Terms in 150 words

Inbound Marketing Dictionary
A landing page is a web page that is designed to convert visitors into leads. A landing page is essential in lead generation as it has the content offer that draws a visitor in and the form through wh...
How to identify the different types of leads? - Featured Image

How to identify the different types of leads?

Inbound Marketing
The base of an Inbound Marketing strategy are the qualified leads for the company and these normally are generated when we offer them valuable content for them and through a form that must operate in ...
What is Call to Action? - Inbound Marketing Terms Under 150 Words - Featured Image

What is Call to Action? - Inbound Marketing Terms Under 150 Words

Inbound Marketing Dictionary
A Call-to-Action (commonly referred to as a CTA) is an image, button or line of text that encourages your audience to take action on a specific offer. The main purpose of a CTA is to provide something...
What is Inbound Marketing - Inbound marketing Terms in 150 words - Featured Image

What is Inbound Marketing - Inbound marketing Terms in 150 words

Inbound Marketing Dictionary
Inbound marketing is the process that focuses on attracting customers or leads by aligning the content you publish with the interests and needs of prospective customers. The purpose of inbound is to u...
How to nurture leads to harvest customers - Featured Image

How to nurture leads to harvest customers

Inbound Marketing, sales
When we speak about marketing the first thing on our minds is advertisement for a product or service, but this goes beyond these two steps. Marketing is an investment in sales and furthermore when we ...
What is Spam? - Inbound marketing Terms in 150 words - Featured Image

What is Spam? - Inbound marketing Terms in 150 words

Inbound Marketing Dictionary
Spam is usually considered to be electronic junk mail or junk newsgroup postings. Some people define spam even more generally as any unsolicited email. However, if a long lost brother finds your email...
How to Shorten My Sales Cycles with Inbound Marketing - Featured Image

How to Shorten My Sales Cycles with Inbound Marketing

sales
In Marketing, speaking about the sales cycle is a fundamental concept for those who work in this field and for years, we’ve always looked to close our sales in a more short and efficient way.However, ...
What is Email Marketing? - Inbound marketing Terms in 150 words - Featured Image

What is Email Marketing? - Inbound marketing Terms in 150 words

Inbound Marketing Dictionary
Email marketing is the targeting of consumers through electronic mail (email). Often associated with data mining, email marketing can be used to impact consumers in a variety of ways. In general, emai...
How to eliminate Marketing and Sales problems using Inbound Marketing - Featured Image

How to eliminate Marketing and Sales problems using Inbound Marketing

Inbound Marketing
Nowadays people are talking about inbound marketing but how many people actually know what that is? What benefits it can bring to a company? Why implement an inbound strategy?. These questions and man...