Marcela Orrego

Marcela Orrego
Creative a highly qualified Marketing Professional more than 5 years marketing experience, delivering profitable solutions to drive sales, attract and maintain customers, and build a solid corporate brand. Proven track record of productivity and diversity. Creating compelling online campaigns and marketing programs that accelerate business development.

Author's Posts

What you Need to Learn from SMART Business Goals - Featured Image

What you Need to Learn from SMART Business Goals

Marketing Solutions
Essential Advantages Of Using Smart Business Goals  Global thought-leader and business prediction guru, David M. Raab, the CEO and contributing marketing analyst for Gleanster, is currently urging CMO's to move forward in understanding that smart marketing is not a simple set-up data automation software and just letting it go. Smart marketing requires us to know our customers beyond their demographics. Looking outside the CMR systems we must also develop a unified view of our target customer behavior.
Blogging Best Practices: How to Be an Effective Blogger - Featured Image

Blogging Best Practices: How to Be an Effective Blogger

Blogging Best Practices
Are you thinking of becoming a blogger?  If so there are a few things you need to know. You need to be an expert on what ever you decide to blog about. Another thing you need to know is that having feedback is good think. Below you will find some other ways to become and effective blogger.
Marketing Solutions: Strategies to Convince Your Potential Customers To Buy From You - Featured Image

Marketing Solutions: Strategies to Convince Your Potential Customers To Buy From You

Marketing Solutions
You need to be convincing. You can focus on your persuasive selling abilities but what matters most is that you make the most of your time in front of your potential customers. People are less interested in your sales ability than they are about your ability to solve their problem or need. Are you asking the right questions to hold your potential client's interest? If not, you're losing money and you're not helping your client or customer.
Spend More to Make More: Digital Marketing ROI - Featured Image

Spend More to Make More: Digital Marketing ROI

Marketing ROI
While many online marketers are already seeing the wisdom of allocating money toward digital marketing activities, some marketers may not be catching onto the necessity as fast. You definitely need to set aside funds to enhance your digital marketing roi if you have experienced one of the following issues:
4 Most Commonly Used Free Tools for Keyword Planning on Your SEO Plan - Featured Image

4 Most Commonly Used Free Tools for Keyword Planning on Your SEO Plan

“Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” This was one of the famous quotes from Abraham Lincoln, the popular President of the United States in reference to the importance of having the right tools for the work that one is going to embark upon. Before starting with the list of the free tools for keyword planning at the moment of creating an SEO plan and positioning it on search engines I want to make clear that there are many mistakes which can destroy your SEO plan and these tools are merely databases which can help determine which keywords have a higher search volume and what is their competition and popularity at this moment or at any given time.
My SEO Sucks, What Does SEO Mean when my sales are decreasing? - Featured Image

My SEO Sucks, What Does SEO Mean when my sales are decreasing?

SEO
Once I am aware that my SEO sucks, how can I figure out the answer to what does SEO mean and what do I do when my sales are decreasing? A clear indication that your SEO is having no practical effect is that you can no longer tie any business growth or new profit to the use of your SEO in your marketing campaign, and therefore that it is no longer affecting your business growth. You can detect this in your  profit margin, lead generation, and in the behavior of  your customers. If you can not identify any new business or referred business from your  SEO efforts, it is time to reevaluate your business growth strategies and marketing plans. 
Warning: These 5 Mistakes Will Destroy Your SEO Plan - Featured Image

Warning: These 5 Mistakes Will Destroy Your SEO Plan

SEO
Every person who has ever used SEO on their website knows that it’s a complicated field with many nuances, changes and rumors, which makes it difficult to tell what really works. Some people spend money to position a website and over the course of several months realize that SEO is not yielding the results they want. In many cases it’s because they deviate from the basic truths of SEO. Learning is the first step, so we are going to cover the 5 most common mistakes that can destroy your optimization plan.
What are the Cost Benefits of Outsourcing a Miami SEO Company? - Featured Image

What are the Cost Benefits of Outsourcing a Miami SEO Company?

SEO
You might be telling yourself right now, should you outsource your Miami SEO Company? There are many cost benefits why you should outsource your SEO Company. Let’s take a look at some statistical numbers explaining outsourced SEO. According to the Search Engine Marketing Professional Organization, if you were to hire a US or Canadian SEO in-house professional with at least 5 years experience, you better be ready to spend on the low side of $100,000 per year. Now don’t forget, these numbers do not cover what it would cost you to train, provide benefits, recruit, and infrastructure costs.
5 Best Online Marketing Solutions for Small Business - Featured Image

5 Best Online Marketing Solutions for Small Business

Marketing Solutions
If you are running a small business, you know that marketing, when done right, generates leads – leads you and/or your salespeople can convert into sales. The explosion of social media, Big Data, predictive analytics, and many other online marketing solutions provide you with many, many options – the sheer number of which can be overwhelming. There’s no one-size-fits-all approach, as every business is unique. However, there are commonalities to the online marketing plans of the most successful businesses, which you can draw from when designing your own.
3 Reasons Why Small Business Blog is Important for Your Organization - Featured Image

3 Reasons Why Small Business Blog is Important for Your Organization

Blogging Best Practices
Are you a business owner or leader of an organization without a blog? If so, what's stopping you? There are all sorts of reasons why business owners and organization leaders are resisting the idea of ​​generating potential relationships in networks through a blog. Whatever your reasons, it's time to revisit the benefits it can provide you small business blog: