By: Jonathan Osorio
May 01, 2014
Learn How to Create a Killer Email Marketing Campaigns
Every day, business owners are confronted by challenges of how to create exceptional, effective, and killer email marketing campaigns that can bring new insights and turn around the bottom line. While email marketing has come through to help many businesses achieve once difficult goals, the fact is most businesses are not getting optimal benefits because of less than stellar email marketing campaigns.
By: Jonathan Osorio
Apr 28, 2014
7 Simple Online Marketing Suggestions for Your Website Content Writing
What is the one element on your website that has the power to persuade, excite, and satisfy visitors so that they buy your products or services? Your online Website content. Words are powerful, but modern attention spans are limited. You must learn how to make the most of your online website content writing to generate leads and increase sales conversions quickly or risk losing that customer for good. Here are a few easy online marketing suggestions to maximize your content marketing efforts.
By: Marcela Orrego
Apr 17, 2014
Why You Need an Internet Marketing Consultant
Internet marketing is such a highly specialized and complicated marketing automation model which has today become a progressively important aspect of virtually every company’s marketing mix. If you just take a look at viable data out there about internet marketing consultant, you will see that internet marketing is such a huge business model today. Growth in internet marketing revenues in 2011 in the United States alone is reported to surpass those of cable TV and nearly exceeded those of broadcast television.
By: Marcela Orrego
Apr 14, 2014
4 Tips for Small Business Marketing Blogs
If you want people to learn about your business, service, benefits and how to solve problems with your solutions, then using a Small Business Marketing Blogs can provide that connection. Unlike traditional advertising, email blasts, newsletters and similar, blogs provide an entirely different picture and conduit to bring in customers. The reason has to do with the nature of the tool: it provides valuable information to consumers that they may not be able to find anywhere else. Think of a Marketing blog as a reference library. People constantly use the Internet to find answers to questions. That answer may eventually lead a person to calling a business for a solution, but that's not the first thing that was being looked for. Instead, people often put in search queries trying to find out how to solve a challenge or what is the best process to use to fix something.
By: Marcela Orrego
Apr 10, 2014
How to Find a Skilled SEO Miami Expert
To build your presence online and to attract new customers, it is so very important for your website to become as prominent as possible. While purchasing online advertisement space is one way to go about it, there simply is nothing as helpful as an impressive search engine result. While you might spend thousands of dollars on advertisement space, this only helps you for a short period of time, and you must continually pay for the ad space to reach your desired clientele. With search engines, if you have a high search ranking, anyone who is in the Miami area and searches for your particular services is going to see your website information.
By: Marcela Orrego
Apr 07, 2014
6 Keys to Understand What is ROI in Marketing?
Instrumental to understanding this point of what is ROI in marketing is knowing that ROI is the rate of return on a particular investment. That investment has been made to obtain a final result from that investment. Various factors can affect the return when it is being measured. The return is usually influenced by input into the project from outside sources, One form of input which is less tangible due to its nature is the effect of marketing and what, if any return on an investment it produces. Ordinarily, in order to determine the return, or ROI, on an investment of something valuable, the value of the before- and after-states of the item can be considered.
By: Marcela Orrego
Mar 31, 2014
Top 5 Digital Marketing Trends to Generating Qualifying Sales Leads
The internet is used today by the majority of adults in the United States. We use the internet for product research, to talk with our friends, to look for service providers and to get our news. If you are not on the internet and you have a small business, you are not following the digital marketing trends your competition is and you are losing out on business because of it.
By: Marcela Orrego
Mar 24, 2014
10 Tips Before your Jump in a Website Redesign Process
It’s no secret that certain aspects of the Internet is changing daily, and businesses are constantly redesigning their websites in order to stay connected with the marketplace. A well-respected miami web design company must adhere to strict guidelines in order for the redesign process to be a success. Careful planning and keen infrastructure are keys to gaining positive resuls.
By: Jonathan Osorio
Mar 17, 2014
The Biggest Difference Between Online Marketing vs Advertising
Every business strives for improvement in reaching their long-term goals and visions. While there are many strategies to reach the vision, advertising and online marketing strategies are two key factors which play an important role in getting there. There are many similarities between the two factors, but there are also many differences between marketing vs advertising as well. The difference between marketing and advertising is explained below. This will help you as you plan for the future of your business.
By: Jonathan Osorio
Feb 17, 2014
How to evaluate a website performance and productivity
If your company was asked how to evaluate a website it owns, what would the answer be? A quick look to see how many people have visited the site? The number of sales generated directly from the site over the last month? The number of comments on a social media page about the content? a website Performance doesn't fall under one particular metric, which makes it a bit more difficult to manage as a viable asset. However, understanding how to gauge the sites performance can help tremendously in identifying what should be changed to make it work better.