Jonathan Osorio

Jonathan Osorio
Jonathan is director and founder of OnFocux an inbound marketing and web design agency. He is responsible for helping clients to generate leads every month and for teaching businesses how to build effective online marketing strategies.

Author's Posts

The Biggest Difference Between Online Marketing vs Advertising - Featured Image

The Biggest Difference Between Online Marketing vs Advertising

Inbound Marketing, Marketing Solutions
Every business strives for improvement in reaching their long-term goals and visions. While there are many strategies to reach the vision, advertising and online marketing strategies are two key factors which play an important role in getting there. There are many similarities between the two factors, but there are also many differences between marketing vs advertising as well. The difference between marketing and advertising is explained below. This will help you as you plan for the future of your business.
The Power of Non Profit Organization Blogs - Featured Image

The Power of Non Profit Organization Blogs

Non profit Organization, Blogging Best Practices
Non Profit Organization Blogs has become a very popular way to attract new members. Blogging for Non Profit Organization usually requires posts published anywhere from once a week to once a day. Each post serves as an important draw to new visitors in the target market. Attracting New Viewers Organizations use blog articles to attract viewers who may have never heard of their intitution before, but are part of the target market that they believes is their best member. As viewers search for topics they have an interest in, relevant articles appear in the search results and lure the reader to your non profit organization website. This attracts a wide number of viewers who are not looking for a specific service in your non profit website, but may be intrigued to purchase or have need of one down the road.
Top 10 Blogging Best Practices you Must Read Before Creating your Blog - Featured Image

Top 10 Blogging Best Practices you Must Read Before Creating your Blog

Blogging Best Practices
Are you a small business owner without a blog? If so, what is holding you back? You surely have heard other business owners tout the benefits of blogging, but for some reason, you have yet to start one. There are all sorts of reasons why business owners resist the networking potential of a blog. Whatever your reasons may be, it is time to reexamine the blogging best practices because you could be missing out a valuable tool that helps you grow your business.
How to Improve Website Traffic and Generate Quality Sales Leads - Featured Image

How to Improve Website Traffic and Generate Quality Sales Leads

Website design ideas
Mark Hunter, a sales expert, once said: "Sales is a contact sport. It takes contact to make sales." Generating quality sales leads used to be simpler. In this case, simpler means more direct. Many of you began your business to business sales careers in an era when generating sales leads meant physically driving to the prospective client, picking up a dozen donuts or a half dozen sandwiches and speaking directly to the office managers and owners of the businesses you wanted to present your product to.
Simple Lead Generating Website Ideas for B2B - Featured Image

Simple Lead Generating Website Ideas for B2B

Website design ideas, B2B Marketing
Creating lead generating website is a vital part of B2B marketing, and in the Information Age, the web is a great place to look. Using the Internet the right way can be a highly effective way to do the kind of soft selling (or "informing people about your product") that gets results. Here are some simple lead generating website ideas.
Top 10 Website Redesign Techniques Use by Web Design Companies - Featured Image

Top 10 Website Redesign Techniques Use by Web Design Companies

Website design ideas
When it comes to website redesign, there are number of trends that website design companies are focusing on. So it’s smart for a business considering a change-up of its old site to be aware of what sort of proposals will be coming in a design discussion. Five of the most popular changes are listed below. Response Design This is the feature that allows a website to interpret what sort of marketing tools a person is using (desktop, tablet, smartphone) and then send that user the appropriate website view for the fastest response. The interesting fact is, however, that Responsive Design is still growing and developing. So what was created a year ago can be markedly different from a site designed today. Whatever the case, matching a user’s tool for the best viewing just makes good business sense, especially with customers on the go.
How to evaluate a website performance and productivity - Featured Image

How to evaluate a website performance and productivity

Inbound Marketing, Website design ideas
If your company was asked how to evaluate a website it owns, what would the answer be? A quick look to see how many people have visited the site? The number of sales generated directly from the site over the last month? The number of comments on a social media page about the content? a website Performance doesn't fall under one particular metric, which makes it a bit more difficult to manage as a viable asset. However, understanding how to gauge the sites performance can help tremendously in identifying what should be changed to make it work better.
10 Tips How to Select Your Redesign Website Development Company - Featured Image

10 Tips How to Select Your Redesign Website Development Company

Website design ideas
Web development, is an extension of your brand on an online platform. A redesign website development company, is going to demand, that you have a clear understanding of what you are trying to communicate. In addition, before setting out to redesign your website, there are ten essential tips, that should be considered, before selecting a web redesing company:
5 Simple Online Marketing Strategies Used by the Best Creative Agency - Featured Image

5 Simple Online Marketing Strategies Used by the Best Creative Agency

Marketing Solutions
You have a great business, and you have taken years to build it. The problem you may run into is that online online marketing strategies methods have changed over the past 10 years, and what worked fine a few years ago are not drawing in the number or quality of customers it used to. You know the Internet has become a popular way to grow a business, but you are not sure of the best way to do that. Marketing agencies are what you need; an unseen partner to help you stay ahead of your competitors.
Why a Website Development Company is Better Than a Freelancer? - Featured Image

Why a Website Development Company is Better Than a Freelancer?

Inbound Marketing, Website design ideas
The business world is different today than it was twenty - or even ten - years ago. Growing your business now means having an online presence. Not only do companies need to be present on the internet, but they must also be able to stand out in an online world inundated with information.